Over the years, the way web development has changed drastically. Looking towards the future, we can expect for this trend to continue. For this reason, developing new tactics for the new year is the best way to ensure your website will be effective throughout the year and into the future.
Here are a few tips to get your started:
Tip 1: Focus on Mobile
The need for mobility has been on the rise for several years now. But, during 2016, this is expected to become even more important. When looking at your web development tools for the coming year, make sure you make sure your site is mobile ready and accessible. Spend time developing the mobile aspect of your website. Many sites are built with different options for their visitors so that everything is easily readable regardless of the device the site is being pulled up on.
Tip 2: Look at Search Engine Changes
One trend that is interesting is the fact that many search engines are developing ways to answer direct questions. When asked a question, the search engine will answer the question without actually pulling up a specific website. Instead, it will pull up the question among the results of the search, which helps searchers avoid the need to visit a specific website to search for the answer. What this means for web developers is that if you have a great amount of content on your site that is designated for answering questions, you may need to rethink your approach. Creating content that cannot be answered quickly is the best option to go with when you are creating your content.
Tip 3: Consider a Flat Design
Your visitors should enjoy staying on your site because it is easy to navigate and read. The content should be valuable and correlate with the products and services you have to offer. To help with this, make sure you are avoiding a lot of clutter on your pages. Instead, keep a simple design that won’t distract from what you are offering.
One item that has been shown to improve this issue is a flat design. This is something that is becoming more and more popular each day. While it was not created by Microsoft, it was definitely made more popular by the design of Windows 8, which is built around a flat design concept. With this idea, focus is placed on making the site easier to use. It has been shown that this design helps readers to find what they need faster than ever before.
Tip 4: Increased use of Video
The constant need to be on the move has decreased the amount of attention span that we have. Because of this, customers are looking for content that is easy and fast to digest. One way many web developers are creating this type of content is through the use of video. Video is something that helps put faces behind the services and products that are being offered, which can make the message even more powerful.
While developing your videos, keep in mind that there will also be some pretty significant changes to the screens that people are viewing them on. You should expect them to grow and shrink at the same time. This is because of the decreased prices of technology, which allows businesses and home-users to purchase bigger screens for their computers and for the increased popularity of smaller devices, like the Apple Watch. Producing quality videos that can easily be viewed, regardless of the device, is now more important than ever for these reasons.
These are some of the biggest trends you can expect to see surface during 2016. While some of them have already been on the rise, you can expect them all to become even more popular in the coming year. Putting these tips into action during 2016 is a great way to make sure your website stays strong and powerful now and in the future.